(national nonprofit media company): completed a year-long study of Hearken and published its findings in INN, showing that readers who engaged with Hearken were between 2–5x more likely to convert to paying supporters.
Daily newspaper in large U.S. metro market
(This newsroom has asked that their data be shared anonymously.) The path to conversion on Hearken-powered story pages had an average that was almost double the average recorded for all stories. Average conversions for Hearken-powered stories were more than twice as many as all stories combined.
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